getxerpa

getxerpa is a B2B fintech company that provides white-label personal finance management (PFM) tools and transaction enrichment services to banks and financial institutions across Latin America. Founded in 2016 and originally known as Übank, the company is headquartered in Mexico City and operates in Mexico, Chile, Peru, and Colombia. getxerpa's platform enables financial institutions to rapidly deploy digital banking features without extensive in-house development, helping banks become their customers' primary financial institution through enhanced engagement and retention. The company offers two core product lines: PFM tools that help end-users track spending, categorize transactions, set savings goals, and manage their financial health, and transaction enrichment services that transform raw transaction data into clean, structured, and categorized information with merchant logos and detailed metadata. getxerpa's solutions are built on behavioral economics principles developed in collaboration with Duke University professor Dan Ariely, applying research-backed strategies to help users make better financial decisions. The platform integrates with existing banking systems through APIs and provides customizable widgets that financial institutions can embed in their mobile apps and digital channels. Notable clients include Banco Santander México, where getxerpa developed the 'Mis Metas' automated savings feature that won recognition as the most innovative solution at the 2020 Fintech Americas awards, as well as Coopeuch and AFP Capital in Chile. The company has raised funding from investors including Start-Up Chile, Finance Forward Latin America, and Startupbootcamp FinTech Singapore, and has reported helping users save over $2.5 billion through its technology tools.