Finware is a fintech company based in Guadalajara, Jalisco that specializes in factoring (factoraje) and investment services for small and medium-sized enterprises. Founded in 2017, the company operates a digital platform that provides financial solutions designed to maintain healthy cash flow for businesses. The company's core product line includes Finware Factoraje, which allows businesses to convert accounts receivable into immediate liquidity, and Finware InBest, an investment product targeting accredited investors. The platform differentiates itself from traditional banks by offering rapid digital processing, with companies able to access funding within hours rather than days or weeks. Finware targets SMEs and business owners requiring working capital solutions, as well as high-net-worth individuals seeking investment opportunities. Investment products reportedly offer returns of up to 17 percent annually depending on the plan and objectives, with minimum investments starting at one million pesos and ranging up to 20 million pesos. As of 2023, the company reported serving approximately 600 clients with over 2.5 billion pesos deployed through its platform. The company is headquartered on Avenida Providencia in Guadalajara's Providencia neighborhood and positions itself as a technology-driven alternative to conventional factoring providers. Finware operates primarily in the Mexican market and is part of Guadalajara's growing fintech ecosystem, which represents approximately 9 percent of Mexico's fintech startups by city of origin.