clupp

Clupp is a Mexico City-based insurtech company that operates as a full-stack insurance carrier offering usage-based vehicle and device insurance products. Founded in 2016 by CEO Omar Said López Tronco and COO Marisol Sánchez Navarrete, the company targets low-risk drivers who drive infrequently or demonstrate safe driving habits. Clupp's core product is a monthly subscription-based auto insurance model where premiums are determined by kilometers driven, verified through customer-submitted photos of vehicle odometers via mobile app. The company offers comprehensive coverage for cars, motorcycles, bicycles, electric bikes, scooters, and similar mobility devices, as well as insurance for mobile phones, tablets, and laptops. Clupp operates under a mutual insurance company structure (Clupp Mutualidad SC de RL de CV), which provides flexibility in product development and experimentation. The platform utilizes smartphone-based telematics without requiring external devices. Clupp initially launched as a digital insurance agent with a mobile app to monitor driving habits and evolved in 2020 to become a full-stack insurance carrier after collecting data from over 10,000 users. The company was accepted into Y Combinator's Winter 2022 batch and has raised approximately $580,000 to $1.25 million from investors including Y Combinator, G2 Momentum Capital, Amplifica Capital, and Capitel. Clupp received the Premio de Innovación en Seguros 2017 from CNSF, AMIS, and AMIG. Marisol Sánchez serves as president of the Mexican Insurtech Association, positioning the company prominently within Mexico's insurtech ecosystem.