AvaFin

AvaFin is an international fintech company operating in Mexico since 2016, initially under the Lendon brand before rebranding to AvaFin as part of a global consolidation strategy. The company specializes in online consumer lending, offering personal loans ranging from 500 to 60,000 MXN with repayment terms of up to 30 days. AvaFin operates through a fully digital platform that enables customers to apply for loans via mobile or web applications, with automated approval processes typically completed within 15 minutes and funds disbursed within 24 hours. The company targets underbanked Mexican consumers, including those without traditional credit history, using alternative data scoring models and advanced risk analytics powered by partners like RiskSeal. AvaFin holds a SOFOM license in Mexico, which it acquired through the 2017 purchase of the Moneyveo entity. The company is registered with PROFECO, providing regulatory oversight and consumer protection transparency. Founded in 2012 as part of the larger AvaFin Group, the company operates across five markets globally including Poland, Spain, Czech Republic, and Latvia. In April 2024, Capitec Bank, South Africa's largest retail bank, acquired a controlling stake in AvaFin Group, strengthening its financial backing and expansion capabilities. The group has served over 1.3 million customers and issued more than 1.25 billion euros in loans since inception. AvaFin Mexico is headquartered in Miguel Hidalgo, Ciudad de Mexico, and maintains a focus on financial education, transparent lending practices, and providing accessible credit to populations traditionally underserved by conventional banking institutions.